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Prooftag develops a wide range of solutions to protect cosmetic products from parallel markets and counterfeiting.
These solutions create added value by providing brands with extensive marketing services. Its experience and know-how in protecting products, whether high-end or entry-level, have led many brands to choose Prooftag solutions.
We invite you to discover our entire range of products and services.
Do your consumers buy your products from an official reseller ?
You work to offer your product to consumers in the best possible conditions. Directly or through a carefully selected professional network. It is not appropriate to see your bottles appear involuntarily in markets that you have not chosen.
Tracing your bottles has become a necessity to identify those who sabotage your commercial policy.
Can your consumers easily verify the authenticity of your bottles?
The wine market is global and multi-channel. Counterfeiting scandals now affect all regions of the world and all types of wine.
Counterfeiters can easily and safely make as much profit with entry-level and mid-range wines as with grands crus. More and more consumers are questioning the authenticity of wines.
Your consumers in doubt need to be able to verify the authenticity of the bottles they buy.
Are your consumers confident that your products have not been opened or tampered with ?
Opening a package without leaving the slightest trace of tampering is simple and easy. Consumers don’t want a product that has already been opened or used by someone else.
Sometimes it is necessary to seal your packaging to ensure the integrity of your products to consumers.
Reassure your customers by allowing them to verify the authenticity of your products themselves before purchase.
Give yourself the possibility to identify and authenticate each of your products, wherever it is on the market and without specific tools.
Integrate the authentication service on your website to promote its use and send a dissuasive message to counterfeiters.
Each Prooftag security seal is a unique security fingerprint for each bottle. It is associated with an identity card on the online services platform: Prooftag Cerv.
These identification sheets are also there to enhance your name and your products by creating your own presentation sheets.
Enlighten your consumers on the specificities of the products and accompany them in the choice and discovery of your bottles.
The solution integrates directly on your website to facilitate its use by consumers and create a direct relationship with them.
Customize the content of your presentation sheets and distribute them in 37 different languages.
Prooftag Cerv automatically identifies the customer’s language to present the content available in his language.
Easily integrate social networks into your presentation sheets to create a continuous link with your consumers.
The use of seals by distributors and consumers allows you to visualize the distribution of your bottles throughout the world.
Prooftag Cerv offers the possibility to connect each bottle to its buyer or its country of destination. In association with the consultation data, you quickly visualize anomalies in your distribution network linked to the appearance of parallel markets and opportunities for commercial development.
Trace each product from production to consumption in conjunction with your quality approach to identify potential reasons for no-conformity.
Limit your health risks by following your products in your distribution networks in the hypothetical need to make a recall.
Manage your production line in real time and pilot your internal or external production processes.
Serialization and registration of the information related to each product
Production batch – Time / date / year – Container type – Dry material batch – Production unit – Operators
Inventory management
Identification of storage batches.
Management and recording of information related to the labelling of each product
Dressing to order – Pre-dressing – Management of regulatory markings
Management of the product identifier in association with its case
Securing the case with a security seal to prove its integrity.
Aggregation of the products making up each case
Identification of the cases
Allocation of cases to customers
Aggregation of the boxes making up each pallet
Management of pallets of homogeneous and heterogeneous products
Management of shipping lots in relation to production orders/purchase orders
Conventional security authentication technologies such as those used on banknotes are mass-produced and therefore mass-reproducible.
Only technologies that cannot be reproduced by their own manufacturers offer the assurance of effective protection against counterfeiting.
Since 2004, Prooftag has been developing its own authentication solutions based on the concept of chaosmetry.
Like biometrics, which identifies and authenticates human beings by their physical characteristics, chaosmetry relies on the registration of physical elements that cannot be cloned to create a unique serialized authentication element for each product.
Build customer loyalty by rewarding them for each seal scan
Consult the consultation statistics in real time by
Monitor your markets in real time
and adapt your strategies in real time
